Building a successful business requires more than just a product or service – it demands a powerful brand that resonates with your target audience. But is branding truly necessary to generate revenue and thrive in the competitive market?

If you’re thinking about starting a business, you’re probably wondering how to get started. Not only is it important to have a business idea, but you also need a business plan for actually starting that business. Watch this lesson to learn the components every successful business plan has. Here's how to create a business plan.